어떻게 고객의 감성을 자극하여 브랜드를 꽂을것인가?

Brands need to make a connection with customers in the first seconds of initial contact. By tapping into their hearts, consumers will have an instant emotional response that motivates them to act. Once customers feel emotionally connected, brands must then deliver on their promises, building brand loyalty.

관련기사:Bypass the Brain and Go Straight to the Heart: Connecting with emotion builds a brand and keeps it vital / BrandChannel